Persuasive AI

Persuasive AI

Of course it is persuasion with artificial intelligence…

Articles

Talks around this paper…

AI’s new power of persuasion: it can change your mind

A new EPFL study has demonstrated the persuasive power of Large Language Models, finding that participants debating GPT-4 with access to their personal information were far more likely to change their opinion compared to those who debated humans.

The models have learnt through online patterns that a certain way of making an argument is more likely to lead to a persuasive outcome. They have read many millions of Reddit, Twitter and Facebook threads, and been trained on books and papers from psychology about persuasion. It’s unclear exactly how a model leverages all this information but West believes this is a key direction for future research.

AI Is Becoming More Persuasive Than Humans

Key points

• A new study reported that AI could be more persuasive than human persuaders.
• A Large Language Model with access to demographic data successfully used that data to personalize messaging.
• This model was statistically more persuasive than humans when discussing a number of topics.
• Real-world examples of succesful personalizing of messages abound.

And this:

https://www.nature.com/articles/s41598-024-53755-0

Research Agenda

• Data modalities, look at figure from paper.
  • unimodal vs. multimodal models